Since then, Oreo has been innovating in a bid to claw back volumes. It reformulated its Original cookie in July, reducing the ...

It's our most comprehensive report ever, measuring a record 127 categories and including grocery sales data from discounters ...

Arguably the year’s biggest milk story hit the headlines as this year’s Top Products was being put to bed. In late November, ...

Despite updated packaging, the addition of a quick-brewing teabag and a £12m push, PG Tips failed to win over shoppers ...

The Top Products Survey is always full of surprises. And this one, tracking the performance of thousands of products in a ...

Another category where own label is faring well is vitamins & minerals. Here, private label is up 11.3% in value and 1.4% in ...

Meat-free is in a rut. The latest casualty of the plant-based downturn – value sales fell 7.1% while volumes plunged 8.7% – ...

Like Wall’s, Pukka pies has been targeting the breakfast crowd, launching All Day Breakfast Slice in October 2023 followed by ...

Newer, continental-style brews have fared better. Madrí Excepcional and Cruzcampo, for instance, have added 60.3 million ...

Over the past five years, the fmcg industry has been in a period of ‘survive, revive, thrive’. We’ve navigated the ...

James Pennefather will take the reins of the group on 1 February, stepping into the role vacated by Andrew Carter who is ...

The Smash burgers are designed to have the same taste and texture as the Beyond Burger but with a slimmer patty ...