Global sports company PUMA, in collaboration with Manchester City, has today launched an innovative AI kit design platform, ...

The 'Inverse' was developed with the aid of generative AI tools, which birthed the concept from archival PUMA sneakers.

"Inverse is a deep dive into a new design mindset. Our goal was to bridge the human experience with experimental technology," ...

Artificial Intelligence has been a buzzword over the past two to three years. In many cases, AI has been a term that brings ...

Puma and Manchester City have partnered to launch an AI-powered platform, enabling fans to design the club's official third kit for the 2026/27 season ...

ESPN tested Puma's AI Creator tool to design Man City's kits as part of a fan competition to find the best sketch. Here's ...

Manchester City and PUMA have today launched PUMA AI Creator, an innovative AI kit design platform, giving City fans the unique opportunity to design the club’s official Third kit for the 2026/27 ...

I was lucky enough to get some hands-on time with the software at Man City’s Etihad Stadium, and try my hand at becoming a ...

Sports company Puma has teamed up with Manchester City football team to launch an innovative AI kit design platform, giving ...

Manchester City goalkeeper Ederson has attended a special launch event for PUMA AI Creator, a tool that will allow City fans ...